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Thanks Todd. Out of curiosity, how big do you have to be for Rubicon Project and PubMatic, in terms of pageviews/mo?


Well, Rubicon for example has 700 sell-side partners [1]... so, very large. PubMatic, I believe, is similar.

Your other options for mixing stuff in with AdSense would be to find some fairly targeted affiliate programs; however, it's tedious and requires quite a bit of upkeep.

[1] http://www.adexchanger.com/platforms/as-ipo-dust-settles-rub...


10 million++ page views per month for them to seriously consider partnering with you.


Also a large publisher, though we've surpassed the 5k/10k thresholds without issue. Out of curiosity, though, which other networks do you use and how do they compare to Adsense?


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