Uber therefore qualifies.
What they invented was a business model that empowers capital and disempowers (some classes of) labor.
I hear their microservice architecture employs a lot of SWEs, though, so they've got that going.
If driving for Uber is worse than being a cab driver, why didn’t the vast majority of Uber drivers drive cabs before?
You don’t need to create completely innovative greenfield technologies in order to generate value.
Uber therefore qualifies.